Discover Resources by Tags: cultural ideas
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Local cultural identity and purchase
intention: a case study of Fuzi Temple in
Nanjing
Shared with the World by Pamela Clarke
his dissertation mainly analyzes the
influence of China's tourism industry on
the development of the cities in which it
is located, focusing on the influencing
factors that affect consumers' purchase
intention. Taking Nanjing Fuzimiao
scenic spot as an example, this
dissertation uses the mixed research
method to help Nanjing Fuzimiao scenic
spot understand the actual needs of
tourists and realize the upgrade of
scenic spot products.
Shared with the World by Pamela Clarke